Elevate your business... your brand... you.
Book Publishing for Executives & Professionals
We amplify, expand, and increase your ability to influence.
Recent Author National Media Bookings
Now let's see if we can get YOU booked for major national media appearances like these, too!
Not Just Different – Better
01.
—We Assess
You have accomplished a lot in life, and know that the only way to move ahead professionally is to learn and do more. Now you're thinking that having a book published might be a good idea. The first step in our process is to explore this idea with you in light of our experience in publishing and marketing. We will evaluate your idea's potential and determine what needs to be done to move it forward toward success.
02.
—We Compare
Regardless of how innovative one's ideas may be, it's likely you're not the first person to write a book about the subject matter at hand. You may have a different approach or a new way of making a point, but there will be other, similar books, already available in the marketplace. Knowing about these helps us differentiate and define your book and the message you hope to communicate, for maximum success.
03.
—We Create & Build
This is when things get exciting and fun. Once we have evaluated the project's potential and surveyed the market, we turn our focus toward publishing your book and crafting your message. While this step includes the elements of the publishing process, it involves much more, as we set about building a digital infrastructure to support your book, message, and brand.
04.
—We Promote
This step is an extension of the third step, as we set about actively marketing and promoting your book, and you. Our vast, in-depth experience in publishing, marketing, technological resources, and public relations, along with an equally extensive network of media connections, is all put to work to move your book, your unique message, and your "brand," out into the world.
05.
—We Support
Every author we work with, and every book project, is supported long-term. We do more than publish, market, and sell books; we partner with our authors, building life-long relationships. In fact, our business model is based upon long-term growth and brand extension. This means that we continue working for you, exploring avenues for expansion, like multiple editions, spin-off titles, documentary films, and screenplays.
06.
—We Celebrate & Live
We aren't one-dimensional, and we know you're not either. Being aware of this is central to how we work with our clients. To say "We care about you," isn't a slogan or a marketing strategy to us, it's the very core of who we are and what we are about. We want you, and our relationship with you, to be successful in every way - financially, personally, socially, and spiritually.
Articles of Interest
The Three Paths of Book Publishing Explored & Compared: Path #2
As we explained in our last post, there are three ways to have one’s book published: traditional, subsidy, and self-publishing. All have advantages and disadvantages, and the path one takes largely depends upon the reason(s) […]
The Three Paths of Book Publishing Explained & Explored: Path #1
There are three ways to have one’s book published: traditional, subsidy, and self-publishing. All have advantages and disadvantages, and the path one takes largely depends upon the reason(s) for wanting to see one’s book in […]
Successful Authors
When I meet with authors who are considering working with us to have their book published, I am sometimes asked, “What is your most successful book?” Generally, what they really want to know is, have […]
The Three Paths of Book Publishing Explored & Compared: Path #3
As we’ve said in our previous posts, there are three ways to have one’s book published: traditional, subsidy, and self-publishing. All have advantages and disadvantages, and the path one takes largely depends upon the reason(s) […]
Is Your Book “Good Enough?”
Celebrities, professional athletes, and those considered newsworthy or controversial aren’t generally shy when it comes to having their stories published. Being popular has a way of boosting one’s self-confidence, even if their greatest life accomplishment […]
The Question That Needs Answering When Choosing a Publisher
What is the best way to choose a publishing company? What criteria should an author use to determine what may be one of the most important decisions in his or her writing career? To be […]
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The ALIVE Media Family
